When Extravagant Feast debuted in the early 1980s, 1 of its marketing points was its “moist and delicious” connoisseur cat food items in flavors that could get in excess of even the most discerning feline. A single of the brand’s earliest commercials showcased a white Persian cat who politely ate an whole can of its Beef and Liver Feast, when telling its owner “We are worthy of it.” About 40 years later on, the Purina-owned brand is nevertheless striving to impress cats with its culinary choices — and it wants to give their owners a flavor of what they’ve been placing in their pets’ bowls.
Extravagant Feast will be celebrating Global Cat Day with a two-day Fête du Feline celebration in New York City’s Madison Square Park. On Monday, August 7, it will host the Fête du Feline Grand Tasting, an intimate party showcasing “a assortment of sips and bites” developed for individuals, but showcasing the flavors of Extravagant Feast. The unique menu was intended by Extravagant Feast’s in-property chef Amanda Hassner and Andrew Rea, the iconic YouTube foodie guiding “Binging with Babish,” “Basics with Babish,” and the rest of the Babish Culinary Universe.
“In producing the menu for Fête du Feline, I wanted to play with all the matters that make Fancy Feast so desirable to cats and provide all those to everyday living for cat lovers,” Hassner said in a assertion. “Serving food, whether or not to other people or our animals, is these types of an act of adore, and I want human beings to get a flavor of the delight cats experience when eating.”
The food will consist of savory basil lemonade served “Fancy Feast-style” (which was not discussed, but may possibly or could not necessarily mean “in a metal can”) and a braised beef panzanella. Rea also put his individual spin on a Extravagant Feast Gems regular, paté with gravy. “Pâté is such a traditional presentation in both of those high-quality eating and cat food,” he mentioned. “I recreate renowned dishes each day, but taking on my cat Bucky’s preferred meals was a fun, new obstacle for me.”
This isn’t the very first time Extravagant Feast has served feline-inspired fare to their human prospects. Last summertime, they introduced a two evening-only pop-up cafe, Gatto Blanco, in Manhattan. The extremely-temporary trattoria based its menu on Fancy Feast’s Medleys line, and presented a multi-training course meal that incorporated baked sea bass, an Osso Bucco-motivated salmon, and Tuscan-style spare ribs.
Extravagant Feast is offering away a confined variety of no cost tickets for its Fête du Feline Grand Tasting, which will be held involving 5:00 p.m. and 6:30 p.m. on Monday, August 7. Registration for the party will get started at 12:00 p.m. EST on Monday, July 31, and future attendees will be authorized to sign up for by themselves and a person visitor. The other International Cat Working day-themed experiences — including hand-drawn pet portraits and a fulfill-and-greet with the Extravagant Feast cat — will be open to the public on Tuesday, August 8 from 11 a.m. to 5:00 p.m. Oh, and cats on leashes or in carriers are also permitted to accompany their individuals to the occasion.
If you are undecided about heading, just don’t forget what that Liver Feast-consuming cat explained: You are worth it.